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Frequently Asked Questions

How are trades selected?

Every day we monitor the markets for potential trade candidates using our proprietary scanning methods. These candidates are refined using Elliott Wave analysis to identify high probability trade setups and then we review options pricing, liquidity and “greeks” to identify an optimal options strategy.

Once all of the boxes are ticked and a trade meets all of our criteria, alerts are sent to subscribers for the best trade opportunities!  

No one strategy works on all market conditions all the time.
Depending on market conditions, the quantity of trade alerts will vary from time to time. We always recommend strategy diversification for this reason.

Our carefully mixed portfolio bundles are designed to diversify each strategy and capture trading opportunities in multiple market conditions.

While we’re not in a position to recommend one specific broker, selecting the right broker is paramount. It’s not merely about having a platform that allows you to place an options trade; it’s about partnering with a brokerage that truly understands the nuances of options and can support you through every twist and turn of your trading journey.

While many brokers offer the capability to trade options, there’s a vast difference between merely facilitating a trade and genuinely understanding the complexities of options. This distinction becomes crucial when traders encounter situations like expirations, assignments, and the intricacies of order placements to achieve optimal fill prices.
Contrast the expertise of an options-focused broker with a general broker, and the differences are stark. 

With a general broker, inquiries about options might be routed to a call center where representatives, though well-intentioned, may lack the depth of knowledge and firsthand experience required to advise on options trading effectively.
It’s akin to seeking advice on a specialized medical condition from a general practitioner rather than a specialist; the foundational knowledge might be there, but the nuances and expertise could be lacking.

Options trading, with its potential rewards, also comes with its unique challenges. To navigate these challenges successfully, traders need more than just a platform; they need a broker that lives and breathes options.
As you embark on or continue your options trading journey, ensure your broker isn’t just a facilitator but a knowledgeable guide, equipped to support you at every step.

There is no doubt that there is risk in trading options, however just like anything else, if you take the time to learn to do it properly then you can manage that risk appropriately. This is exactly what we aim to teach subscribers and the true value of our service! 

All of the positions for which we send trade alerts to our subscribers are for “limited risk” trades. In other words, you won’t be able to lose more than the capital that you commit to the trade. 

For our entry level subscriptions, we recommend never risking more than $500 in any one trade. This way you can be certain that you will not lose your entire trading account while you are learning.

Risk management is our primary consideration when it comes to our trade alerts service and educating you on our trading strategies. In general, our risk management guidelines recommend that you risk no more than 5% of available trading capital in any position. 

EWO Trade Alert subscriptions include real-time notifications, via SMS & Email, of trading opportunities … Entries, Exits and any Adjustments required to manage the trade. As well as access to our Premium Online Trading Education and weekly, subscriber-only, invitations to interact live with Rob & Jeff each week during the Insiders Meeting where you can ask questions about any trade.

TradeFinder is a free subscription that provides you access to a live weekly webinar where Rob reviews current market conditions and looks for case study trade. You’ll gain insight into how Rob is identifying these trades… including his strategies, analysis techniques and the tools he uses. 

You’ll see him using Elliott Wave analysis and his confirming indicators. Essentially you are getting a behind the scenes look at how Rob selects trades for Subscribers to receive. 

Each week Rob will select a potential trade that you may choose to follow. Each weekly TradeFinder session is also recorded so you have access to it on-demand should you not be available to attend the live session.

Yes, the nature of any market is that as you enter orders, you will impact the supply and demand… and consequently the prices in the market. However, in general we try to select trades in markets that have large volumes of trading and significant open interest. 

In this way, even if we have a significant number of subscribers attempting to enter the same trade, we will still represent a relatively small proportion of the market. Consequently, all subscribers should be able to have their orders filled relatively closely to the Recommended Price.

No, Trade Alerts are NOT issued every day.
In fact, you’ll find that there are probably at least as many days where trade alerts are not issued, as days where trade alerts are issued.

The average time for most of our trades is slightly longer than 1 month, or several weeks, therefore it takes a while for trades to develop and ultimately be exited. While we are in those trades, the capital in our account is tied up so we don’t issue additional trades until we’ve exited positions and capital becomes available. This approach is very beneficial for subscribers because it means you should be able to follow all of the trade alerts and the level of trading activity is manageable.

Another point to note is that due to the fact that we are trading specific strategies, we only provide Trade Alerts when there are opportunities that match the criteria for our strategies. Depending on market conditions there can be periods where very few signals are generated. However, the other side of this is that there are some periods where there are a lot of signals generated. It is not uncommon for exits and entries to come in clusters.

Regardless of whether alerts are being issued or not we monitor the market every day. So be assured that even if we aren’t issuing alerts, we are watching the market every trading session to manage our open positions and identify new opportunities for subscribers.

We publish our track record in detail to give you confidence that we know what we are talking about and to demonstrate the results we are achieving, however we specifically don’t provide a statement of how much money you can make by following our trades. 

We are not providing specific or personal financial advice and we are not investing or trading your money on your behalf. We are providing an educational advisory service. You can choose to follow along with our trade alerts in your own account, however how you select and manage those trades is up to you.

Each of our services provides a recommended amount of capital that you’d need in your trading account to follow our alerts. We also provide a minimum level and, to be conservative, we size our trades based upon that minimum level.

However, ultimately how much money you trade with is up to you. We do suggest a recommended amount because, as part of the education we provide, we believe that you need to learn about having adequate capital to allow you to practice appropriate risk management and achieve acceptable returns, even when the costs of brokerage is taken into account.

Money management is very important to ensuring you preserve your trading capital even in the face of a few losing trades. We generally size our trades at about 5% of recommended trading capital for each particular service.

Trades can be over as quickly as a few days or they may need to be adjusted and therefore last for several weeks. Statistically, the average is about 20 days across all strategies.

Rob and Jeff use ProfitSource. Rob also has his own add-on EWO module for ProfitSource which is available exclusively to EWO subscribers and provides the customised scans that he uses to identify Trade Alerts.

Yes, subscribing to EWO is a monthly proposition. We know its common practice for other educators and trade alert providers to insist you pay for 1 or even 2 years in advance. We don’t believe this helps someone who is trying to learn to trade for a few reasons, 

a) Committing a large amount of money puts pressure on you, and 

b) You don’t know if a certain approach is going to work for you until you learn about it in some detail.

Yes, you can cancel at any time by simply logging into your account and clicking the “Cancel” button. Your credit card will not be billed again. Note you will still have access to the service until the end of your current subscription, even though you have cancelled.